How ReNew REIT unlocks portfolio-wide insights from data across different systems

Standardized for portfolio-level analytics:

Entirely automated

the tracking of annual rent increases

Custom reports built

to identify underperforming assets, recover missed revenue, and benchmark pricing across operators

About ReNew REIT

ReNew REIT is a senior housing investor with a $1.7 billion market value and a portfolio of 90+ communities across 18 states. The company continues to expand its footprint in private-pay senior housing.

With PRODA, ReNew REIT standardized 100% of its rent roll data, eliminated manual tracking of rent increases, and created custom reports to drive focused portfolio conversations – all without replacing internal systems.

The Challenge

“As our portfolio grew, it became clear that while our internal analytics are robust at the asset level, we needed a quick and efficient solution to deliver a consolidated portfolio-wide view of rent data and trends while establishing a database of time-series data,” said Erin Claus McDonald, Director, Data & Analytics, ReNew REIT.

“With seven operators all using different systems, it was difficult to look at rate increases or leasing spreads without manually stitching the data together across 8,000+ capacity units. We were looking to build on our process and unlock insights that weren’t previously accessible at the portfolio level.”

The Solution

ReNew REIT partnered with PRODA to bring in a layer of intelligence purpose-built for rent roll data standardization and error-checking while keeping internal systems intact.

We were upfront about what we needed from the start. Senior housing has unique needs, and we wanted a solution that could adapt to that. PRODA demonstrated that the platform is flexible enough to fit how we work.

Erin Claus McDonald, Director, Data & Analytics, ReNew REIT

The Results

With PRODA in place, ReNew REIT has transformed how it works with rent roll data – replacing time-consuming manual tasks with a repeatable, scalable process. “Before PRODA, we spent a lot of time manually pulling insights together. Now, we’re able to move more quickly into analysis and decision-making,” Erin commented.

Today, 100% of rent rolls — covering 90+ assets, 8,000+ units, and seven operators — are standardized for portfolio-level analysis. Tracking annual rent increases — once a tedious, manual task — is now fully automated, and custom reports are used to flag underperforming assets, recover missed revenue opportunities, and benchmark pricing across different operators.

The firm’s ultimate goal is to create a database of time-series rent data. With the ability to build custom reports, the asset management team can now identify missed increases, highlight low increasers (units with below-average or unexpectedly small rent increases), and compare leasing rates across different time-periods.

These insights form the foundation of driving faster, more focused conversations with operators, and helping to surface early signals of underperformance or missed revenue. “We’re having better discussions because we have better data,” Erin added. “We can quickly spot outliers or missed opportunities and address them proactively.”

The Outcome

“Working with PRODA has been a great experience,” Erin explained. “The software is intuitive, and implementation was quick. PRODA’s Customer Success and Support teams are an extra bonus.  Everyone I have worked with or encountered has gone above and beyond to help onboard our data and ensure we’re getting the best value from PRODA.”

Erin adds: “I would recommend PRODA to other portfolio managers looking to streamline rent roll ingestion and consolidation without taking on the burden of managing it in-house. The way they approach implementation and support feels more like a true partnership than a typical software subscription.”

In summary, ReNew REIT’s use of PRODA highlights what’s possible when automation supports a well-run process. By adding structure to complex data and making insights more accessible across the portfolio, the platform empowers asset managers to act faster, ask better questions, and make more informed decisions as portfolios grow.

See PRODA in action

Managing rent rolls across multiple operators doesn’t have to be manual. Whether you’re in senior living or overseeing large-scale asset management portfolios, PRODA helps turn scattered rent roll data into consistent, decision-ready insights.

Start your free trial with your own property data and see how PRODA can support your team.