Commercial real estate is data-driven. The industry relies on rent rolls as the core data source, but these can be:
How does this impact your business?
Rent rolls are created and shared in many different formats, languages and currencies
Rent rolls are very difficult to error-check
Rent rolls are often spread across unstructured filing systems
Why use PRODA?
Who uses PRODA?
PRODA can enhance efficiency for anyone who works with rent roll data, saving you time to spend on other priorities
Increased process efficiency - Faster report generation
- Shorter investment and reporting cycles
More accurate, consistent data can create:
Improved data-driven decision making
- More accurate leasing assumptions
- Improved exposure and risk management
Smooth integration with existing systems
- Ensure consistent dataflow through the whole organisation
Enhanced data access
- Build a clean, standardised repository of tenancy data
Integration with platforms from other PropTech companies, who focus on property data outputs but still face the pain point of data integration & standardisation
• Asset management
• Investment brokers
• Fundraising & client relations
• Real estate lenders
• Real estate appraisers
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Drag and drop rent rolls into the PRODA web app
The 3-step PRODA process
1. Automated data capture and standardisation
2. Data validation checks
3. Track changes
Output into the required format, ready for analysis or transfer to existing systems
Time-intensive to create reports and answer even basic questions about risks
Inaccurate inputs and uninformed assumptions in forecasting returns and cash flows
Difficulty in tracking changes in key metrics
Barriers to implementing digital transformation strategies
At PRODA, we are building AI-enabled software to automatically capture, standardise and quality check rent roll data.
Our goal is to empower real estate professionals to quickly gain actionable insights from their data and use software more effectively.
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